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In the event that we discontinue a programme, we shall normally permit existing students to complete the programme within the normal duration of study. In these circumstances, UEL shall use reasonable endeavours to continue the programme for existing college students without making major changes.

• This is apt to be the most effective solution for improving accountability in addressing unlawful harms like fraudulent advertising and marketing , as criminal enforcement powers would likely be necessary for a few of the measures required to address such activity.









• The UK has a thriving advertising market, with a total industry turnover of £40 billion in 2019 (for more information see the Annual data on size and growth within the UK non-financial business sectors as measured by the Annual Business Survey).









• It offers fundamentally redrawn how buyers and businesses interact and is a key driver in the digital economy, generating vast flows of income.









• Alongside consideration of your options for the overall regulatory model lay out above, we've assessed the scope for prospective additional measures that could be applied to advertisers.









• You will be taught by delivering theoretical lectures in an interactive and engaging classroom and providing assessments which focus upon the application of concepts to “authentic life” professional marketing scenarios.

The CAP Code primarily applies to advertisers since they exercise primary control on the content, media audience and placement targeting of these adverts through their advertising and buying strategies . As it stands, there are strict guidelines around placing fraudulent advertising and marketing or advertising products such as for example weapons or drugs. However, much of advertising is self-regulatory, and several of the tools open to the frontline regulator usually do not provide good incentives for the negative actors to comply.

Government Activity

The issue of body image is amazingly complex and there is absolutely no defining issue which correlates to people having poor body image. However, advertising might have fun with a contributing position to causing harmful body photo to individuals over the UK. There's evidence which demonstrates a connection between poor body image and poor mental health, which can develop into a selection of reactions, from panic and self-disgust to depression. A YouGov poll discovered that 57% of individuals felt anxious because of the body image. The OAP shall build on this, while continuing to look at the whole ecosystem so that you can capture all the players in the supply chain which have the power and capacity to do more. With regards to fraud, the programme will concentrate on the role of intermediaries in onboarding criminal marketers and facilitating the dissemination of fraudulent articles through using the targeting tools available in the open display market.





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Care/of Customized App

by adverts that are harmful to them, it really is unclear how to boost a complaint, either with the related authority, or with the advertiser and/or actors in the supply chain. The current enforcement system relies on reacting to complaints to take action, coupled with a range of proactive measures, but a thorough, holistic system is not set up to investigate all adverts that are intentionally causing harm. Additionally it is extremely limited in its ability to address complaints on personalised adverts where they have been served to a restricted team, or the ones that are more vulnerable to the type of the content, for example vulnerable folks seeing a gambling advert.